CHIRI sounds a little like ‘cherry’, but it was the story behind the energy tree that resonated with CHIRI’s Director, John Mamo.
“I wanted a logo that reflected the intent and work of the institute – our focus is on diseases that occur with older age but our intention is not only to increase longevity but also quality of life,” John said.
“I was reading some notes by the artist that explained the significance of the cherry energy tree. They said if a cherry tree was well cared for, it could bear fruit for hundreds of years. I thought, wow that captures everything we are trying to do here at CHIRI.” Read more
